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Want to know the best feeling in the entire world? Want to know the best feeling in the entire world? 
When a client signs off on a logo presentation on the first round!

Makes me feel like a rockstar every time.

But if we are being honest here— I owe it all to strategy sessions. 
Each of my design packages comes with a strategy session so we can get crystal clear on who their ideal clients are and really dig deep into who they are as a brand. 

Strategy is everything when it comes to brand design. It’s the difference between just a pretty logo, and one that actually attracts your ideal customers+clients.
This video took me an embarrassingly long time to This video took me an embarrassingly long time to make 🙈 
But seriously... I’m in love with this logo and alllll the brand marks. I just sent off the presentation to the client and I can’t wait to hear what they say! 

What do you think? Do you like these process videos as much as I do?
throwback to some branding I did for @shopzoco ! throwback to some branding I did for @shopzoco ! 
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Looking to open up shop just in time for Black Friday and the Holiday season? I’m now booking projects for late September and October. 
Click the link in my bio to learn more and to set up a time to chat on the phone and go over alllll your business needs.
The cat's officially out of the bag.
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My build like a pro course is finally live! 🎉
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This course will take you from no website (or one you don't love) all the way to creating a one of a kind website on WP!
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With over 15 bite sized videos,  I will walk you through every tiny detail. I'll show you my exact processes for building websites without much code, plus you'll get Canva templates and CSS tips+tricks. Not to mention the group zoom call we'll have to go over any questions.
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Plus, the first 5 people to join my course will get unlimited Voxer access to me, where they can ask personalized questions like "does this color work here?" or, "What is my homepage missing?"...The sky's the limit.
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Check it out at the link in my bio!

Can't wait to teach you to create websites. I hope it will change your world like it has mine.
This weekend I am launching something SO FREAKING This weekend I am launching something SO FREAKING EXCITING that I can’t even handle it. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This has been something that I know I’m meant to do, and I have been wanting to offer this for over a year— now it is finally coming together and I can’t wait to tell you all about it. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Any guesses what “it” is?
We are so close to finishing up the re-brand and s We are so close to finishing up the re-brand and site build for @blended_and_winning and we are so excited to show everyone!
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If you haven't seen them on TikTok yet, run. They're hilarious.

Which brand color is your fave?
I have a secret. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ A few I have a secret.
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A few months ago I was ready to quit being a brand and website designer and just run away to...somewhere? IDK where. But I was burnt out.
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I was molding myself to be what certain clients wanted and ignoring my own unique style. I was waaaay under valuing myself and working crazy hours trying to make everyone happy.
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Then, it clicked. 
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And I decided to shift everything and build the business that I loved and that made me feel fulfilled. That meant upping my prices, (trying to) have business hours, and being picky with the clients I choose to work with. 
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I was worried that no one would want to work with me with my new pricing. But guess what? I am now attracting higher value customers who are passionate and willing to invest in their business'. There's no burn out--Just two businesses jiving and respecting each other.
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SO! 
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If you are out there right now feeling burnt out in your business take a sec to think. Are you contorting to what they want you to be, or are you being true to who YOU are? Chances are you are so close to a major breakthrough and a huge life changing event.
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Don't quit now.
Honestly, I'm wondering if I'll ever get over @pai Honestly, I'm wondering if I'll ever get over @paigesevier 's new site. It's so moody and vibe-y and I just love it.
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At first, Paige was thinking she wanted to use blush as her main color, but when we saw it all together--it was just a "meh"...So we went searching for the perfect color palette and friends!? THIS. IS. IT!
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I will be using mauve, taupe, and plum from here on out.
Comparison is hard, ya know? Especially with socia Comparison is hard, ya know? Especially with social media and being able to see exactly what your competitors are doing at all times (unfollow them, girl!).
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Sometimes, it feels like other people are having so much success being them, and it is tempting to pretend we are like them, too. Like--maybe we aren't good enough.
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But I'm here to tell you.
YOU are what you ideal customer is looking for. 
Not an imitation of someone else. 
Y-O-U!
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YOU are the reason people keep coming back for more. And, ultimately, YOU are the reason your business is going to succeed. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I really am so happy you're you.
Hi hi hi. I'm Erika, your resident brand strategis Hi hi hi.
I'm Erika, your resident brand strategist and designer.
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I am freaking passionate about helping businesses grow by using strategic planning and gorgeous visual branding. You won't ever see a one size fits all solution here, folks. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Some of my favorite things include: taking online courses (I'm obsessed), working from my couch, and my family--obviously.
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Recently, I joined TikTok to showcase some behind the scenes footage of my design process. And whoa. It has been life changing (shout out to you if we met on TikTok!)-- I am not usually one to go out of my comfort zone like this, but it has been so fun to think of new ways to bring personality to my brand. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Mostly, I'm just writing this to say thanks for being here. Every single follow, like, and comment makes me so dang happy. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Now it's your turn!
Tell me about you. Where are you from? Did you find me on TikTok? Can we be BFFs?
Okay, I admit it.⁣⁣ I joined TikTok. ⁣⁣ An Okay, I admit it.⁣⁣
I joined TikTok. ⁣⁣
And that is 100% why I can't get the song "level up" out of my head.⁣⁣
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But seriously. It is time to level up your brand!⁣⁣
What does that even mean?⁣⁣
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• It means that you are ready to take your brand strategy and visual branding to the next level.⁣⁣
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• It means you are sick and tired of staying stagnant in your business.⁣⁣
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• It means you are finally ready to ditch the DIY website, and upgrade to something that will attract the right people.⁣⁣
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• It means that you're ready to invest in yourself and your business because damn. Your business deserves it. ⁣⁣
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Are you ready to level up?⁣⁣
Send me a DM or head to the link in my bio and we can set up a time to chat.⁣⁣
I can't wait to level up with you!
I see you over there hustling like crazy to get yo I see you over there hustling like crazy to get your brand seen. 
I see you pouring your heart and soul into your product, and I feel your excitement about every step of the process. You. Are. Doing. It-- and damn you're good at it.
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But now what? 
Do you have a brand strategy in place? Do you know what your brand colors are saying about your business, or what your logo conveys to your future customers? What about your brand voice and tone? Do they all make sense together, or is there a disconnect somewhere making things fall a little flat?
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I am so excited to announce that I am now adding brand strategy to my branding packages. Without strategic planning, your freaking cute logo is just a logo. And I hate that. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I can't wait to create not only gorgeous visual branding for your company-- but also help you get crystal clear on every little detail in between. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Here's to creating brands that not only look pretty, but that actually convert to $$$ in your pocket.
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DM me to learn more about my new packages.
I'm working on a big website relaunch, so stay tuned!
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